It’s already 6 weeks into 2009.
How’s it going so far for you?
We here at You’re The Difference really hope it’s going great!
The real question is, however, do you know if you’re on track for your goals or not?
Presumably you have goals. Hopefully you have a business plan (as Christy Crouch and I have illustrated in previous posts).
But, when was the last time you looked at them?
6 weeks is half way through the first quarter of 2009, so it’s a good time to take a look at those goals and that business plan to see where you are and what you need to do.
Really, the plan should be broken down into quarters and months, and you should be looking at your plan monthly, and your goals weekly, if not daily.
Here’s some good news for you:
I was talking with Anthony D’Alicandro, owner of Coldwell Banker Casa Bella Realtors in Linwood, NJ, and he said, based on the wait and see of most people since before the election, and the uncertainty of how the stimulus package will work for real estate, he’s attributing only 15% to the first quarter of 2009, rather than 25%.
In other words, instead of needing to be at 25% of one’s goal by the end of the 1st quarter (which is 25% of the year), Anthony feels that more business will be done in the 2nd quarter and beyond as things adjust, so one should consider themselves on target towards their goals if they’re at 15% by the end of March.
Now, that may just be a local idea, your market could be different. You could be experiencing lots of sales. Remember, California and Florida had a 100% increase in units sold from November to December, so his idea is market specific.
Be that as it may, it’s a good way to look at things in the first quarter. And regardless of 15% or 25%, looking at where you are, at all, is a good thing to do, right?
If you’re not looking at where you’re going, how are you going to get there?
***Don’t forget, 1/2 Priced Objection Handlers during February. Click here to get our book, Now What Do I Say? for 1/2 price! Check out the package deal with the 3-CD audio book, too!
***Also, don’t forget to register for our free 60-minute coaching/preview call on Tuesday, March 3rd at 1pm PT / 4pm ET.
We’ll talk about our two upcoming tele-courses, and we’ll give some valuable information you can use in your business right away to close more deals. Our free calls are known to be stockpiled with valuable information, so don’t miss this one! Simply email firstname.lastname@example.org to register and you’ll be sent the call information.
Make 2009 YOUR Year!